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Schools & Communities First Funding Act

Awareness Campaign

We were asked to produce this video by the Service Employees International Union, Local 99 - the union of California education workers. The animation aimed to explain the content of The Schools & Communities First Funding Act and get the community’s endorsement.

Style Development

We wanted to evoke a heart-warming feeling in the viewers and, at the same time - encourage them to take action. Our point was to let the audience relate to individual characters and make them unite to fight for a common issue. The animation has been created entirely in After Effects. We combined keyframe animation techniques with additional overlays, displacements, and variations in frame rates, to create a sensation of a hand-drawn piece.

Storyboard & Illustrations

Check out selected keyframes from the storyboard and corresponding illustrations.


Client: Service Employees International Union, Local 99
Script-Writing: SEIU Local 99 | Plumcat
Production: Plumcat
Storyboarding: Plumcat
Illustration: Plumcat
Animation: Plumcat
Sound Production: Plumcat

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This was the best experience…

...I have ever had in the video/motion industry. I came with very little knowledge of what I wanted, and the first round was 90% there. The second round hit the nail on the head and I was complete with my order in less than a week. Amazing job!

Nikan Shahidi | Founder, CEO - webstacks
Nikan Shahidi | Founder, CEO
Creative, talented, friendly and…

…reliable. You should definitely give them a try if you need a stunning video animation!  Hope to work with them again!

Maciej Sznitowski | Founder, CEO - sznitowski brandoholik
Maciej Sznitowski | Founder, CEO
It was an absolute delight… work with Plumcat. We asked for a brand video for our startup. Today we’re using the video across social media, the web, and events to gain more visibility. I  cannot recommend Plumcat more highly.

Luke Walker | Growth Lead - Next Matter
Luke Walker | Growth Lead

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Our partners value Dawid for his creative input and genuine dedication to the perfect execution of every tiny bit of the project. While not working, you can spot him catching the waves in the ocean, mountain biking, or playing the piano. He loves surrounding himself with beauty: modern architecture, nice interiors, and breathtaking nature.

Dawid Sobieski
Co-founder / Creative Director

Alicja is a big fan of using powerful storytelling in the video because she knows that a good story is the base of every successful project. Yoga practice long walks along the ocean shore, or trekking in the mountains inspire her. Alicja loves traveling and discovering new flavors and is passionate about cooking, food photography, and writing.

Alicja Gucz-Sobieska
Co-founder / Business Manager

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