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Hofy

Product Animation

Discover the next era of the workplace with our latest animation for Hofy, a company designed to make working from anywhere a world-class experience. We've transformed Hofy's unique concept into a dynamic visual story. The video skillfully visualizes each stage of Hofy's process, from onboarding to delivery, highlighting the ease with which users can customize and receive their ideal workspace setup. By combining a clear, dynamic UI with engaging visuals, we've made Hofy's process easily understandable while keeping viewers engaged. The result? A compelling snapshot of how Hofy is reshaping the world of work, enabling organizations to attract top talent from around the globe, and empowering individuals to work efficiently and effectively, no matter their location. Experience the Hofy revolution with us.

Style Development

After receiving the branding guidelines, we collaborated with our illustrators to develop a cohesive, satisfying approach that aligns with the client's existing brand. We focused on key shapes brought to life through visual UI elements such as a distinct 'glassy UI' effect, while maintaining minimalism for clear communication. Instead of using graphic characters, we utilized photos of real people, modified for stylistic consistency, highlighting the importance of the users within the ecosystem. Our design ties together with the use of minimalist patterns in the form of cubes, dynamic animations, and a smooth combination of abstract elements to create an engaging and fluid narrative.

Storyboard & Illustrations

Check out selected keyframes from the storyboard and corresponding illustrations.

Credits

Client: Hofy
Copywriting: Dimitri Whitaker, Georgia Feldmanis
Creative and Art Direction: Dawid Sobieski
Producer: Dawid Sobieskit
Project Manager: Aneta Przybylska-Dziwota
Storyboard: Dawid Sobieski
Design: Ola Bednarska, Michał Bednarski
Animation: Szymon Sobieski
Voice Over: Erika Lee
Sound Design: Sergieric

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This was the best experience…

...I have ever had in the video/motion industry. I came with very little knowledge of what I wanted, and the first round was 90% there. The second round hit the nail on the head and I was complete with my order in less than a week. Amazing job!

Nikan Shahidi | Founder, CEO - webstacks
Nikan Shahidi | Founder, CEO
Creative, talented, friendly and…

…reliable. You should definitely give them a try if you need a stunning video animation!  Hope to work with them again!

Maciej Sznitowski | Founder, CEO - sznitowski brandoholik
Maciej Sznitowski | Founder, CEO
It was an absolute delight…

...to work with Plumcat. We asked for a brand video for our startup. Today we’re using the video across social media, the web, and events to gain more visibility. I  cannot recommend Plumcat more highly.

Luke Walker | Growth Lead - Next Matter
Luke Walker | Growth Lead

Let's get in touch

Tell us briefly what you have in mind, and we will get back to you with the best solution. Your journey begins here!

Our partners value Dawid for his creative input and genuine dedication to the perfect execution of every tiny bit of the project. While not working, you can spot him catching the waves in the ocean, mountain biking, or playing the piano. He loves surrounding himself with beauty: modern architecture, nice interiors, and breathtaking nature.

Dawid Sobieski
Co-founder / Creative Director

Alicja is a big fan of using powerful storytelling in the video because she knows that a good story is the base of every successful project. Yoga practice long walks along the ocean shore, or trekking in the mountains inspire her. Alicja loves traveling and discovering new flavors and is passionate about cooking, food photography, and writing.

Alicja Gucz-Sobieska
Co-founder / Business Manager

Let's connect
and grow together

We’re excited to get in touch and find the best solution for your business.